Jessica M Loredo
PRODUCT DESIGN LEADER
Product design leader with 14+ years improving K–12 digital learning experiences. Brings strength in design strategy,
systems thinking, and cross-functional partnership. Recognized for creating clarity in ambiguous problem spaces,
elevating team culture, mentoring designers into senior roles, and delivering intuitive, scalable solutions that support
teachers and students.
Combines deep design expertise with counseling psychology training to promote inclusive, trauma-informed, and
evidence-based design practices. Unites Product, Engineering, Curriculum, and Research around clear priorities and
builds the processes and frameworks that enable teams to execute confidently and consistently.
Work Experience
Lead the product design strategy for Discovery Education’s flagship Experience platform, uniting cross-functional teams
around clear problem spaces, validated product direction, and scalable design solutions. Drive clarity across ambiguity,
strengthen team culture, and guide Experience modernization by grounding decisions in user needs, research insights,
and platform realities.
- Unite global Product, Engineering, Curriculum, and Research teams to validate problem spaces, align on goals, and drive roadmap clarity through structured design thinking.
- Direct Experience transformation efforts (post-layoffs) by reframing problem definition, aligning leaders around feasible scope, and grounding decisions in real user needs and platform constraints.
- Collaborate with DE’s third-party UX firm and internal teams to evaluate conceptual design work and translate it into actionable, scalable Experience improvements.
- Rapidly prototyped an AI-driven Copilot integration concept in under 24 hours, helping retain a $300K ARR district partnership and reinforcing DE’s position as an innovative technology partner.
- Conduct semi-annual wellness and culture surveys and implement team-wide rituals to strengthen collaboration, psychological safety, and craft quality.
- Completed and implemented DE’s first structured career growth framework for all designers; partnered with HR on alignment and mentored multiple designers into senior-level roles.
- Reimagined design critiques, increased engagement, and created recurring team-wide design meetings to drive connection, collaboration, and improved design quality.
- Known across DE for clarity, systems thinking, cross-team collaboration, and a calm, grounded leadership style that stabilizes high-ambiguity problem spaces.
Directed end-to-end design for the QuickTakes.io flagship app and marketing site, leading user research, scalable
design system development, and cross-functional alignment across engineering, product, and growth teams. Supported
go-to-market efforts through localized outreach and marketing coordination.
- Built and deployed a scalable design system using Figma components and atomic design principles, enabling faster iteration and visual consistency across web, iOS, and Android.
- Established product development workflows and lightweight roadmap practices that increased alignment between engineering and design.
- Created and executed UX research plans, synthesizing educator and student interviews into actionable product decisions.
- Developed user flows, marketing funnels, and customer journey improvements that supported acquisition and early retention goals.
Led major redesign efforts for Discovery Education’s student learning platform, aligning cross-functional partners
around user needs, instructional goals, and platform strategy. Conducted research, developed journey frameworks,
facilitated workshops, and delivered new features—including profiles, avatars, and missions—that improved usability
and boosted engagement.
As Lead Product Designer on Prodigy’s flagship product, led UX strategy, product roadmap alignment, and design
execution through structured OKRs. Mentored designers, elevated team rituals, and delivered high-impact learning
and gameplay features that strengthened engagement and supported product growth.
Led UX strategy and design execution for Edmentum’s K–12 learning products, with a primary focus on the award-winning
Exact Path. Managed research, design, and cross-functional alignment from concept through launch, mentored designers,
and helped establish product development practices that supported sustained recognition and growth.
Taught UX, interaction design, 3D modeling, and media design while developing new curricula and proprietary course
content. Contributed to departmental strategy, co-designed a revised UX curriculum, and fostered a collaborative
learning environment grounded in creative exploration and professional readiness.
Collaborated with clinical stakeholders to design web and mobile solutions that improved workflow efficiency and
reduced medical errors. Led UX design for an iPad rounding app deployed at Shawnee Mission Medical Center, streamlining
patient experience and supporting frontline healthcare staff.
Designed desktop, mobile, and 3D-enabled solutions that enhanced internal software operations across global product
teams. Created instructional videos and interactive training tools, built 3D models using Rhino and 3DS Max, and
contributed to a Unity-based downhole simulation app used for engineering analysis and field training. Supported
design standardization across Houston and Carrollton offices and mentored new UX hires through structured training
and onboarding.